MARKETERS

Transform Existing Agency Relationships

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Request For Transformation

If you’re looking to transform your agency partnerships, here’s a “Request for Transformation” solution designed to guide you through a comprehensive review and improvement process with your agency. Request for Transformation encompasses:

  • Under performance of the agency and / or failure to meet objectives
  • Weakness in key service areas
  • Cost management issues – including overruns or uncompetitive pricing
  • A change in scope for when the agency was originally appointed
  • A significant number of staff changes in resources

Expected Results:

  • Address under performance
  • Calm internal dissatisfaction with key internal stakeholders
  • Repair an agency relationship rather than trigger a formal agency review

The Request for Transformation process empowers marketers to build more effective, efficient, and innovative agency relationships, ultimately driving superior results.

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