Request For Transformation
If you’re looking to transform your agency partnerships, here’s a “Request for Transformation” solution designed to guide you through a comprehensive review and improvement process with your agency. Request for Transformation encompasses:
- Under performance of the agency and / or failure to meet objectives
- Weakness in key service areas
- Cost management issues – including overruns or uncompetitive pricing
- A change in scope for when the agency was originally appointed
- A significant number of staff changes in resources
Expected Results:
- Address under performance
- Calm internal dissatisfaction with key internal stakeholders
- Repair an agency relationship rather than trigger a formal agency review
The Request for Transformation process empowers marketers to build more effective, efficient, and innovative agency relationships, ultimately driving superior results.